Saturday, March 8, 2008

21 billion grains of rice generated by popular UN-backed Internet game

from UN News Centre

With between 300,000 and 500,000 people playing it daily, an Internet game that to date has generated 21 billion grains of rice for the United Nations World Food Programme (WFP) is proving to be an online sensation.

Launched six months ago, freerice.com is an interactive vocabulary game in which players donate 20 grains of rice to WFP every time they answer a question correctly, allowing children to simultaneous bolster their vocabularies and help feed the world's hungry.

The money raised from advertising is used to underwrite FreeRice's donation to WFP, and so far, enough rice has been generated to feed 1.1 million hungry people for one day.

Read on

Go to freerice.com